02-09-22 04:28 PM - Post#335913 In response to Streamers
I didn't say the Ivy League wasn't supporting it - they have to. But the winners in the NIL game will be the ones who really work hard at it. I'm not sure the league will do that. Maybe they add it to someone's job description and companies like Learfield will provide outsourced NIL services to schools - but I don't see the league outdoing other schools in this area. Even with a lot of wealthy alumni, most just haven't been trained to value Ivy athletics the same way a Michigan alumnus does their football program.